Go Ahead, Get Sweaty. Microparticles Can Cool You Down.
Technical fabrics can accomplish marvelous feats. You can buy workout clothes that stay dry longer, reduce chafing, and don’t stink even after you’ve sweated through them. Now, a new garment technology on the market can help keep you from overheating while you’re huffing and puffing your way to your fitness goals. Your body heats up …
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Sun Mountain Introduces New Top-of-the-Line Golf Rainwear
Sun Mountain has a new top-of-the-line collection of golf rain gear for 2017 called Elite The Elite Rain Jacket and Pants use waterproof fabric technology called 37.5 that has a two-year guarantee and offers up to 3X more breathability than competitors plus the stretch golfers need. 37.5 fabric dries much faster than most waterproof fabrics, …
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Three Brands to Wear Underneath Men’s Athletic Shorts
New technology is making specialty gym underpinnings a must MISSION VaporActive is another leader in the male underwear realm, thanks to their Thermoregulation heating and cooling technology, which has proven extremely popular with athletes. “Our new MISSION VaporActive Underwear, powered by patented 37.5 technology, is clinically proven to dry five times faster than the competition, keeping …
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Better Than Wearing Nothing
BASE LAYERS: NOT JUST FOR COLD CONDITIONS Wearing a base layer in hot weather seems to go against common sense. And yet, more and more cyclists are using them to help perform in the heat. It’s a move backed by a growing body of research showing that the right base layer is actually better than …
@FGCU_MSoccer Unveils 2016 Third Kit At Eagle Revolution
FORT MYERS, Fla. – The FGCU men’s soccer team unveiled its new uniform from INARIA – an alternate, all-green third kit – for the 2016 season Wednesday night at Eagle Revolution. For the 2016 season, the team designed a kit that’s completely its own as a translucent sublimated Eagle is subtly displayed across the University’s …
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Pacific Coast Feather Company Team with Cocona
Will launch performance down products under ComfortMax banner with 37.5 technology August 1, 2016 Seattle – Pacific Coast Feather Company will unveil a new performance down insulation through an exclusive partnership with Cocona. The new patent-pending down fill is called ComfortMax and uses Cocona’s 37.5 technology. (37.5 refers to 37.5 degrees Celius, the temperature considered …
Natural Performance
“Unlike conventional wicking, 37.5 technology is all about preventing sweating in the first place,” he says. “It works by providing two unique driving forces that no other technology can match. First the 37.5 materials attract water though electrostatic force, pulling it away from your skin, drying out the microclimate. Second, they absorb the infrared energy …
37.5 and Katusha Sports featured on SGI Weekly Cover
37.5 and Katusha Sports featured on SGI Weekly Cover You know it’s going to be a great week when you wake up to find 37.5 on the cover of this weeks SGI Weekly Intelligence! Click on the link below and find us on pages 9, 15, and 32 in the full online edition of this week’s …
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MR Mag – 37.5 Brand Showcase Recap
Numerous brands, including Tommy Bahama, AWEARNESS Kenneth Cole, Victorinox, Carhartt, MISSION Athletecare, Point 6, Bauer Hockey and Trek/Bontrager showcased their newest pieces featuring 37.5, some already at market, some for fall ‘16, and some for spring ’17. These companies are utilizing this new innovation in everything from suits to shirts to socks to performance wear. Some brands were …
