September 28, 2017
Cliffside Shop featured in Inc. Magazine
By Erik Sherman | Sept. 6, 2017 If you've ever thought of launching a pop-up shop,…
Read More
September 25, 2017
OMM featuring 37.5® Technology
37.5 Technology proud to be a part of 50 years of OMM! We were super…
Read More
September 25, 2017
Cycling the Italian Alps: A Bike Tour to Remember
Ahh, Italy. A name that conjures up visions of rolling green hills covered in poppies,…
Read More
September 13, 2017
Cliffside Shop featured on Sierra Magazine
By Katie O'Reilly | Sept. 13, 2017 Last month marked the final Utah appearance for Outdoor…
Read More
September 11, 2017
How to Pack for a Backpacking Trip Abroad
Whether you’re exploring Europe or island hopping in Southeast Asia, there’s one thing that remains…
Read More
September 11, 2017
Cliffside Shop featured on Travel + Leisure
By Andrea Romano / September 7, 2017 One company has solved the age-old packing problem…
Read More
September 11, 2017
Cliffside Shop featured on Hypebeast
By Keith Estiler / August 29, 2017 / Fashion Pop-up shops are all the rage these…
Read More
August 18, 2017
So, What’s the Ideal Body Temperature During Exercise?
There’s a reason the first few minutes of any workout feel the hardest. Whether you’re…
Read More
August 8, 2017
Summer Bike Clothing Guide: 13 Items to Keep You Cool on a Long Ride
The key to performance is keeping the body dry and comfortable in all conditions, no…
Read More
July 27, 2017
How Volcanic Sand and Coconut Shells Become Your Favorite Clothes: A Step-By-Step Guide
It’s not every day that new technology capable of revolutionizing the way we play outside…
Read More
June 27, 2016
37.5 and Katusha Sports featured on SGI Weekly Cover
37.5 and Katusha Sports featured on SGI Weekly CoverYou know it's going to be a…
Read More
April 6, 2016
Carhartt Launches Force Extremes™ with national ad campaign
Carhartt Launches Force Extremes™ with national ad campaignhttps://www.youtube.com/watch?v=ImA817cEhjQ Introducing Carhartt Force Extremes™ - Over 125…
Read More
April 4, 2016
Kevin Jorgeson sporting Adidas Outdoor Fleece in Duracell Ad
Kevin Jorgeson sporting Adidas Outdoor Fleece in Duracell Adhttps://www.youtube.com/watch?v=ZCcvxW7cOLo In January 2015, Kevin Jorgeson completed…
Read More
March 30, 2016
Bauer Hockey named Exclusive Equipment Supplier of the NAHL
Bauer Hockey named Exclusive Equipment Supplier of the NAHLThe North American Hockey League (NAHL) announced…
Read More
March 21, 2016
Detroit Tigers Loving Art Van Puresleep Bedding ft. 37.5®
Detroit Tigers Loving Art Van Puresleep Bedding ft. 37.5® Our CTO Dr. Greg Haggquist was…
Read More
March 2, 2016
Maverik Lacrosse #1 Brand in NCAA Top 20
Maverik Lacrosse #1 Brand in NCAA Top 206 of the Top 20 teams in NCAA…
Read More
February 10, 2016
Carhartt Force Extremes™ Collection
Carhartt Force Extremes™ CollectionDon’t hit walls, knock them down with the fastest-drying, odor-fighting gear from…
Read More
January 20, 2016
Top 4 NHL Points Leaders Choose Bauer Hockey ft 37.5®
Top 4 NHL Points Leaders Choose Bauer Hockey ft 37.5®Patrick Kane (71), Jamie Benn (56),…
Read More
January 11, 2016
37.5® Technology at ISPO Munich
37.5® Technology at ISPO Munich Outdoor Retailer can be an overwhelming scene. Catching up with…
Read More
December 21, 2015
First Lite Sanctuary Jacket ft. 37.5® Gear Review
First Lite Sanctuary Jacket ft. 37.5® Gear ReviewFantastic review of the First Lite Sanctuary Jacket…
Read More
December 14, 2015
Rossignol powered by 37.5® Technology
Rossignol powered by 37.5® Technologyhttps://www.youtube.com/watch?v=5tqu8lRRCP4 Rossignol's Team Gel Rossignol cross country ski team is training…
Read More
November 24, 2015
Sebastian Giovinco Selects INARIA as Apparel Provider
Sebastian Giovinco Selects INARIA as Apparel ProviderInaria announced today a partnership with Toronto FC and…
Read More
October 23, 2015
Bauer Hockey Unveils Revolutionary New Products for 2016
Bauer Hockey Unveils Revolutionary New Products for 2016 Bauer Hockey, Inc., the world's leading manufacturer…
Read More
October 7, 2015
Nitro Snowboards debuts new website ft. 37.5® Technology
Nitro Snowboards debuts new website ft. 37.5® TechnologyThe Nitro Snowboards Pioneers collection is designed to elevate…
Read More
September 16, 2015
JD Kahle – Humanitarian Volunteer Making a Difference in 37.5® Technology
JD Kahle - Humanitarian Volunteer Making a Difference in 37.5® TechnologyWe were awestruck when we…
Read More
September 2, 2015
Sasha DiGiulian Conquers the Eiger
Sasha DiGiulian Conquers the EigerOn August 29, at just 22, Sasha DiGiulian became the first…
Read More
August 24, 2015
Outdoor Retailer Summer 15 Editors Picks
Outdoor Retailer Summer 15 Editors PicksAs always, this past Summer Outdoor Retailer show was the…
Read More
July 28, 2015
Outdoor Retailer Summer 2015: Happy Hour Central
Outdoor Retailer Summer 2015: Happy Hour Central After a long day of meetings, OU sessions,…
Read More
June 9, 2015
Top UTÖ Swimrun Finishers Wearing Gococo Socks ft. 37.5
Top UTÖ Swimrun Finishers Wearing Gococo Socks ft. 37.5 We are thrilled with the results…
Read More
May 27, 2015
37.5 Technology® and Gococo cosponsor Utö Swimrun 2015
37.5 Technology® and Gococo cosponsor Utö Swimrun 2015The Swimrun racing season kicks off this Sunday…
Read More
May 26, 2015
Bauer Hockey and 37.5 at NHL Conference Finals
Bauer Hockey and 37.5 at NHL Conference FinalsBauer is the undisputed #1 brand of the NHL…
Read More
May 7, 2015
Go Outdoors Crowns RAB as Brand of the Year
Go Outdoors Crowns RAB as Brand of the Year Congratulations to Rab! GO Outdoors has…
Read More
February 17, 2015
Gear Junkie’s 14 Warmest Jackets: Adidas ft. 37.5® Technology
Gear Junkie's 14 Warmest Jackets: Adidas ft. 37.5® Technology The adidas Outdoor Terrex Climaheat Ice…
Read More
January 30, 2015
HomeSchool Vices 2.5L Snowboard Jacket Review
HomeSchool Vices 2.5L Snowboard Jacket Review Congratulations to Homeschool Snowboarding on taking home the Mountain…
Read More
January 5, 2015
Team Canada wins 2015 World Junior Hockey Championship!
Team Canada wins 2015 World Junior Hockey Championship! There was plenty of 37.5™ Technology present…
Read More
December 23, 2014
37.5™ Lab Tour
37.5™ Lab Tour https://www.youtube.com/watch?v=Qjp7mSwuDn4 Join inventor and founder of 37.5™ Technoloyg, Dr. Gregory Haggquist, as…
Read More
November 18, 2014
OTILLO; The Swimrun World Championships Recap
OTILLO; The Swimrun World Championships Recap http://www.youtube.com/watch?v=CpyBiXzZ3Hg Plenty of Gococo socks powered by 37.5™ Technology…
Read More
October 28, 2014
Bauer Hockey Commercial features 37.5™ Technology
Bauer Hockey Commercial features 37.5™ Technology Bauer Hockey has released a one minute television spot…
Read More
September 17, 2014
The Search – Stepping Stones Trailer: Rip Curl’s Backcountry Film
The Search - Stepping Stones Trailer: Rip Curl's Backcountry Film With each era our passion…
Read More
September 4, 2014
Salomon Runner François D’Haene sets record at The Ultra Trail du Mont Blanc
Salomon Runner François D'Haene sets record at The Ultra Trail du Mont Blanc Every year,…
Read More
September 3, 2014
Ötillö – The Island to Island race
Ötillö - The Island to Island race ÖTILLÖ is a unique race in an unique…
Read More
August 19, 2014
Outdoor Retailer Summer Market 2014
Outdoor Retailer Summer Market 2014 Check out some of the new products featured at Outdoor…
Read More
August 4, 2014
Outdoor Retailer Summer Market 2014
Looking forward to getting out to Salt Lake City tomorrow for the Outdoor Retailer Summer Market…
Read More
July 28, 2014
OutDoor Friedrichshafen, Germany
OutDoor Friedrichshafen, Germany We had an absolute blast at the OutDoor Show in Friedrichshafen, Germany…
Read More
May 15, 2014
Redington SonicDry Fly Wader Review
Redington SonicDry Fly Wader Review I own a pair of 4-year old, high-quality waders and…
Read More
March 5, 2014
Nick Cienski testing his new 37.5™ gear on Aconcagua, the highest peak in the Western Hemisphere
Nick Cienski testing his new 37.5™ gear on Aconcagua, the highest peak in the Western…
Read More
January 7, 2014
All Weather Running
All Weather Running Gordon Roe, Sales I broke my leg almost a year ago. Not…
Read More
December 9, 2013
Test Machine vs. Human Machine
Test Machine vs. Human Machine Alan Lekan, VP Product I've spent most of the last…
Read More